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- Event Attendees
Donor Journey Explained:
We want to invite you to sign up for our free Donor Journey exercise! This 1-hour meeting with your team will help evaluate how your organization is connecting with your target audience: be it advocates, donors, volunteers, or event attendees.
The exercise consists of a series of questions to ascertain how you communicate with your donors through each of the phases of a sales funnel – from initially attracting strangers to turning them into donors, and then to passionate advocates of your mission. You will gain insight into how to effectively communicate to your audience to ensure donor growth and loyalty.